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Theft Deterrents – PremierGUARD Etch Plus

PremierGUARD Etch Plus provides the unique vehicle window imprint but offers your customer a number of additional and convenient benefits. Our unique theft deterrent system imprints a traceable alphanumeric code onto your customer’s vehicle windows. This etching both effectively helps deter theft and is used to help identify and recover the vehicle in the event of a theft.

What sets our Plus program apart is also exactly what adds to your customer’s benefit – their purchase of a PremierGUARD Plus window etch is accompanied by both a Limited Warranty benefit payment and reimbursement for select inconvenience expenses in the event their vehicle is stolen and not recovered.

Primary Benefits

  • Increased customer satisfaction resulting in repeat business and increased automobile sales
  • Increased F&I department revenue
  • Installation possible prior to sale of the vehicle

Customer Benefits

  • Financial interests protected when vehicle is secured against theft
  • Installation may qualify customer for a discount from primary insurance carrier
  • Customer is eligible for payment of a benefit amount if the vehicle is stolen and unrecovered
  • Eligibility for the following additional Limited Warranty benefits:
    • Reimbursement for substitute transportation expenses
    • Reimbursement for trip interruption expenses
    • Reimbursement for towing expenses
    • Reimbursement for storage expenses
    • Reimbursement for primary insurance carrier deductible
    • Reimbursement for homeowner’s insurance carrier's deductible

Underwriting Guidelines

Dealerships must market the PremierGUARD Etch Plus theft deterrent system to all new and pre-owned vehicle purchasers.

  • May require customer to maintain comprehensive insurance coverage on the vehicle in order to be eligible under the Limited Warranty

NOTE: See the PremierGUARD Plus Limited Warranties and Dealer Agreement for a complete explanation of terms, conditions, exclusions, underwriting guidelines and limits of liability. Restrictions may apply. Product availability may vary by state or country.